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Newbold Trust

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This heritage-listed wellbeing retreat centre in the Scottish Highlands needed to develop a strong visual identity to help it stand out in the crowded local promotional marketplace.

Circle motifs provide simple, eye-catching brand recognition; vintage fonts and illustrations reflect the Victorian heritage; plenty of clean lines, space and cheerful greens promote the eco-values – and a dash of bright berry gives a hint of the quirky personality which makes this social enterprise such a success.